• CLIENT

    Big retailer in the FMCG market

  • BACKGROUND

    Intention to define priorities of the Trade Network Development function responsible for opening, closing and formats of stores

  • SOLUTION

    The SBS Consulting team was invited to assess the situation and establish priorities of the development function. The main tasks for SBS Consulting experts were: determining priorities of geographical expansion of the network, formation of a portfolio of formats in the future, analysis of requirements to the format in connection with the development of the online channel, as well as the development of an approach to network renewal taking into account the homogeneity of store format

  • RESULTS

    Vision of the priorities of the function of Trade Network Development, defining the company’s ambition, focus areas on expansion of the network and definition of future store format